Brand & partner kit
Logos, usage notes and colours for partners, press and designers, plus our one-page partner pack. Feed · Educate · Empower — one group, eleven pillars. For custom packages, email us.
Names, marks and usage
Wordmarks
- Big Five Group™ — group brand; pillars as Big Five Foods, Big Five Waters, Big Five Learn, etc.
- Big Five Foods™ — Feed pillar; fortified foods and institutional nutrition.
- Big Five Waters™ — Feed pillar; UMTHOMBO™ 500ml sparkling and still water.
- UMTHOMBO™ — ™ word mark of Big Five Waters: the Waters range name, in colour, six flavour versions, white and black (word mark files).
- Super-Cube® — registered leadership model; always include ® on first prominent mention where practical.
- SupplierAdvisor® — Connect / commerce OS; third-party brand with permission.
Usage rules
- Marks: ™ after Big Five Group, Big Five Foods, Big Five Waters and the UMTHOMBO™ word mark (Big Five Waters); ® after Super-Cube and SupplierAdvisor.
- The logo files below carry their mark in the artwork (seal ™ just outside the rim at top right; mark colour matches the logo).
- Set marks as a small superscript on the first prominent use on a page or section, in headings and beside logo lockups, not on every mention.
- Leave them out of page titles, metadata, file names and URLs (UMTHOMBO™ is also written out in bottle alt text).
- Do not recolour Super-Cube® cube faces arbitrarily.
- Do not place logos on busy photos without a clear field.
Logo downloads
Previews are optimised for the page; every download is the untouched original file.
Big Five Group™
The group brand and seal. · 3 files
Big Five Group™ logo (hero / dark)White mark for dark heroes and dark UI. Use as-is on dark backgrounds.
Download original: Big Five Group logo (hero / dark)
Big Five Group™ logo (original)Official import (black disc, white cutouts on white field).
Download original: Big Five Group logo (original)
Big Five Group™ logo (small sizes, white)Same seal with a larger ™ that stays legible at 36–96px (headers, footers, small cards). White; invert for light UI.
Download original: Big Five Group logo (small sizes, white)
Big Five Foods™
Feed pillar; fortified foods and institutional nutrition. · 3 files
Big Five Foods™ logo (hero / dark)White mark for dark heroes and dark UI (same layout as the black Foods seal).
Download original: Big Five Foods logo (hero / dark)
Big Five Foods™ logo (original)Foods pillar mark — black disc with transparent cutouts (for light backgrounds or CSS invert).
Download original: Big Five Foods logo (original)
Big Five Foods™ logo (small sizes)Foods seal with a larger ™ for small placements (36–96px). Black; invert on dark.
Download original: Big Five Foods logo (small sizes)
Big Five Waters™
Feed pillar; vitamin- and mineral-infused water. · 4 files
Big Five Waters™ logo (hero / dark)White mark for dark heroes and dark UI (same seal as Foods, with WATERS).
Download original: Big Five Waters logo (hero / dark)
Big Five Waters™ logo (original)Waters mark — black disc with transparent cutouts. Vector: /bigfivewaters-logo.svg.
Download original: Big Five Waters logo (original)- Big Five Waters™ logo (vector SVG)
Plain seal as vector artwork — the main Waters logo, no bubble ring. Scales to any size.
Download original: Big Five Waters logo (vector SVG)
Big Five Waters™ logo (small sizes)Waters seal with a larger ™ for small placements (36–96px). Black; invert on dark.
Download original: Big Five Waters logo (small sizes)
Super-Cube®
Registered leadership model. · 2 files
Super-Cube® logo (transparent)Preferred on dark and light backgrounds.
Download original: Super-Cube® logo (transparent)
Super-Cube® logo (original)Full-colour wordmark with cube.
Download original: Super-Cube® logo (original)
SupplierAdvisor®
Connect / commerce OS; third-party brand with permission. · 4 files
SupplierAdvisor® logo (colour · transparent)Official SA monogram from supplieradvisor.com (navy + cyan check). Use on light backgrounds. Third-party brand — use with permission; always include ® where practical.
Download original: SupplierAdvisor® logo (colour · transparent)
SupplierAdvisor® logo (white · transparent)Light variant for dark heroes and dark UI. Same mark as supplieradvisor.com.
Download original: SupplierAdvisor® logo (white · transparent)
SupplierAdvisor® logo (colour · PNG)Same colour mark as /sa-logo.png on supplieradvisor.com.
Download original: SupplierAdvisor® logo (colour · PNG)
SupplierAdvisor® app icon 512Square app icon from supplieradvisor.com (sa-icon-512.png).
Download original: SupplierAdvisor® app icon 512
Big Five Waters™ · UMTHOMBO™
Good water for our people
UMTHOMBO™ 500ml: five sparkling flavours and Still, all vitamin- and mineral-infused. The Big Five seal reads WATERS; each flavour tints it in its own colour.
Logo rules
- The main Big Five Waters logo is the plain seal, with no bubble ring (as on the /waters hero).
- Bubble halo only on sparkling flavour designs, in that flavour's tint.
- Still uses calm wave lines under the seal, never bubbles.
- Take flavour colours from the swatches below; do not mix one flavour's tint with another's bubbles or waves.
UMTHOMBO™ word mark
The ™ word mark of Big Five Waters: the name of the Waters range (written UMTHOMBO™ in running text, in capitals in every language). Bold caps, lightly tracked, with the ™ built into the artwork right after the name, always in the word mark's own colour. Use the colour version by default, a flavour version on that flavour's packs and cards, white on dark and black on light or in print. Do not recolour, stretch or re-set it.
#0284c7 → #075985SVG: UMTHOMBO™ word mark, colourPNG: UMTHOMBO™ word mark, colour- Passion FruitSVG: UMTHOMBO™ word mark, Passion FruitPNG: UMTHOMBO™ word mark, Passion Fruit
#6d28d9
Flavour marks and colours
- UMTHOMBO™ NaartjieSparkling · bubble halo
- Tint
- Tint
#ea580c - Ink
- Ink
#c2410c - Soft
- Soft
#fff4e6
- UMTHOMBO™ LitchiSparkling · bubble halo
- Tint
- Tint
#db2777 - Ink
- Ink
#9d174d - Soft
- Soft
#fdf0f5
- UMTHOMBO™ Passion FruitSparkling · bubble halo
- Tint
- Tint
#6d28d9 - Ink
- Ink
#5b21b6 - Soft
- Soft
#f6f0fd
- UMTHOMBO™ Lemon-LimeSparkling · bubble halo
- Tint
- Tint
#4d7c0f - Ink
- Ink
#3f6212 - Soft
- Soft
#f5fbe8
- UMTHOMBO™ Mixed BerrySparkling · bubble halo
- Tint
- Tint
#86124a - Ink
- Ink
#86124a - Soft
- Soft
#fbeff4
- UMTHOMBO™ StillStill · wave lines
- Tint
- Tint
#0369a1 - Waves
- Waves
#0ea5e9 - Ink
- Ink
#075985 - Soft
- Soft
#eef7fc
Big Five Group™ Africa
Feed · Educate · Empower — one group, eleven pillars, measurable African impact.
Vision · Mission · Values
- VISION
- A prosperous Africa — for everyone on it.
- MISSION
- Feed · Educate · Empower.
Integrated pillars from regenerative agri, fortified foods and vitamin- and mineral-infused water to Super-Cube® leadership, ethical commerce on SupplierAdvisor®, Foundation philanthropy and Impact PMO delivery.

Case · School nutrition (NSNP)
2.5 million children a day (plan)
Big Five Foods has landed the National School Nutrition Programme (NSNP) pathway with South Africa’s Department of Basic Education — planned to feed 2.5 million children per day with fortified porridges, soya minces and one-pot meals. That scale is a high-level delivery plan as the programme ramps, not a claim of current daily operational headcount.
https://www.education.gov.za/Programmes/CareandSupport/NationalSchoolNutritionProgramme.aspxCase · Super-Cube® FMCG intervention
A 12-week, accredited Super-Cube® leadership intervention with leaders at Imana Foods and Kerry Foods, a South African and an international business in the African fast-moving consumer goods value chain — building whole-person capacity so decisions, ethics and performance improve together.
When leaders across the FMCG value chain improve on every face of the Super-Cube®, the gains do not stop at individual scorecards — they compound into stronger firms, fairer markets and more resilient food systems that Africa’s people can trust.

Case · SupplierAdvisor® · DBE × KZN school nutrition
~1,800 providers · ~6,000 schools
KZN schools · one verified network
Big Five Connect runs SupplierAdvisor® so the Department of Basic Education can align school nutrition delivery across KwaZulu-Natal: roughly 1,800 service providers and approximately 6,000 schools on one verified operating fabric — where approved products, menus and compliance incentives live in the same place as trade.
Sets approved products and menus on the platform — one source of truth for what may be bought and served under the programme.
Caterers and suppliers operate against that approved list, with visibility, verification and incentives aligned to DBE requirements.
Schools on the network receive and serve from the same approved products and menus — compliance becomes the path of least resistance.
School feeding only works when the plate matches the policy. Connecting DBE authority with the people who buy, cook and serve — at roughly 1,800 providers and 6,000 schools in KZN — turns SupplierAdvisor® into a compliance and nutrition engine, not just a marketplace.
https://www.supplieradvisor.com/
Big Five Waters · UMTHOMBO™
Good water for our people
A Feed pillar. Five sparkling flavours and Still in 500ml bottles, all vitamin- and mineral-infused. Waters brand assets
bigfivegroup.africa · craig@bigfivegroup.africa · KwaZulu-Natal, South Africa. Figures: see Methodology. Big Five Group™, Big Five Foods™, Big Five Waters™, Super-Cube® and SupplierAdvisor® are trademarks of their respective owners.
Press & brand contact
For custom packages, email us.




